Why sharing more information with customers, especially in the case of embarrassing errors, is actually good practice. Continue reading »
Filed under Not so silly features …
It’s not about WHERE the data is. Go cloud!
Recent news tell the story of the FBI’s rules targeted at securing and governing cloud providers servicing federal institutions. It appears that the rules include clearing all administrators who may have access to sensitive information. That is understandable – but why does this problem exist? Even if your data is physically hosted offsite, the technology … Continue reading »
![Go Social! it’s the next thing for your… [fill blank here]](http://ugilad.files.wordpress.com/2011/11/t2.jpg?w=160&h=120&crop=1 "Go Social! it’s the next thing for your… [fill blank here]")
Go Social! it’s the next thing for your… [fill blank here]
Do you have a social strategy for your product? “The world is becoming more social!” “users want to interact with peers!” “it’s the new age of web 2.o!” – if these topics have been circulating the watercooler, beware. Before jumping in and adding that “person” entity, implementing a “feed”, allowing people to put each other … Continue reading »
Your value to customers can be measured
When you first bring out a product into the world, you also have an assumption of how people would actually use it. Checking in on that assumption from time to time helps validate it. More importantly, it may expose new markets for your product. Continue reading »
Deep in user feedback
Too often, we fall into the human fallacy of remembering only the one who shouts loudest and latest. By countering this with numbers, you can provide your users with a better product and a better service. By using good analytics, you can get the answer to which feature most resonates with your user base Continue reading »
Access control: stay simple
Common product management pitfall, and how to avoid it: the access control bitflag Continue reading »
Save them the legwork, the “House M.D.” way
If you can save the customer legwork, it is well worth your time, it will allow people to focus on getting value instead of learning your app. Continue reading »
A/B testing for online services
A/B testing became somewhat of a hot topic in these halls, I thought it would be worthwhile to share our experiences with it. A/B testing is a recognized technique to examine customers reaction to different offerings or situations. In our case, we had a hypothesis that adding an additional layer of authentication (using SMS) will … Continue reading »
In-context Tips – better than your average silly feature
A while ago, we launched CloudShare Pro, our consumer service. One type of recurring feedback I got on the product was: “The UI and usability are dead on. I’ve used several cloud vendors, and they are all difficult to navigate, or admin. They are certainly difficult to explain to non-technical users that are trying to … Continue reading »
