A recent local campaign for a newspaper classifieds claims that “many people will see your status and click “like” – but when you want to sell – publish with us” (I’m paraphrasing, and will appreciate a link). Will Facebook ads work for a private person trying to sell a real commodity? in this case, a … Continue reading »
![Go Social! it’s the next thing for your… [fill blank here]](http://ugilad.files.wordpress.com/2011/11/t2.jpg?w=160&h=120&crop=1 "Go Social! it’s the next thing for your… [fill blank here]")
Do you have a social strategy for your product? “The world is becoming more social!” “users want to interact with peers!” “it’s the new age of web 2.o!” – if these topics have been circulating the watercooler, beware. Before jumping in and adding that “person” entity, implementing a “feed”, allowing people to put each other … Continue reading »
This post is instigated by Adobe discontinuing mobile Flash. With this move, Adobe did one of the bravest, most difficult moves a company can do: venturing away from a safe market and into an uncharted future. It is also clear this move affects every one – it will dictate how video and all other rich … Continue reading »
So you have a successful SaaS business, and you come across that first customer who has a unique security need, demanding an “On Premise” version of your product. Before you start off that path, a few important things to consider: You may say that today’s world is shifting towards SaaS, and you may point at … Continue reading »
Many publications about product management mention the concept that “the product manager is the CEO for the product” – but what does that mean, in practical terms? For many organizations, most especially ones that are project driven, or just any company with customers – the product manager becomes the epicenter for many decisions regarding … Continue reading »
It happens constantly, all over the world. An application is out there, usually making money, with an unassuming roadmap of features. Suddenly, there’s a commotion in the engineering dept. A dev rushes in: “the code is useless! we can’t find our way in this spaghetti soup! we need to rewrite!” It’s a constant temptation, in … Continue reading »
Whether you love it or not, the apple iPhone is a device where a lot of thought went into design. Including packaging: This is why, when I got the device, I was surprised at the way the (forever nameless, unless you have sharp eyesight) telco decided to package it: Starting by covering the image of the … Continue reading »
clearly mark the way to gracefully depart. It makes sense and is good business to be fair and treat your customers with respect by allowing them to painlessly unsubscribe. Continue reading »
I am currently relocating to a new PC, always a good opportunity to start fresh with software. Below is a list of the software I deem necessary for my everyday work and some recommendations.
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strive to have, in a document, a description of the various people using your product. This document becomes invaluable when trying to spec out new capabilities in your product. Continue reading »
